NFT & Metaverse
Maybelline New York Launches The Falsies Surreal Extensions Mascara Featuring Its First-Ever Avatar
Maybelline New York, the world's leading cosmetics brand, is expanding its best-selling mascara portfolio to launch a product so surreal, only an avatar can bring it to life. The new Falsies Surreal Extensions Mascara is launching with the help of Maybelline's first-ever avatar May, who is featured alongside Maybelline global ambassador Gigi Hadid in the upcoming campaign that merges the real and the virtual worlds.
March 2, 2023
Utopia Avatars Launches Its Genesis Collection
The Group founded by Alejandro Saez, Maria Bravo and Javier Garcia together with their advisory board Randi Zuckerberg, Pepe Bastón, Deepak Chopra, Eva Longoria, Faze Banks, Desiree Ansari & Maha Abouelenein, have announced the launch of its first collection of NFTs, or Utility Based Tokens (UBT) as they called it; Utopia Avatars.
February 17, 2023
Spatial Labs Secures $10M in Seed Funding Led by Blockchain Capital
Spatial Labs, the leading infrastructure company powering new technologies to redefine the consumer experience for the next generation, announced today a $10 million seed funding round led by Blockchain Capital, a leading venture firm in the blockchain industry.
February 4, 2023
Creatd’s OG Subsidiary Announces First-Ever Generative NFT Drop￼
The OG Gallery's new collection will drop next week, and is available for preview beginning today The new generative NFT drop features 1,000 one-of-a-kind images, which can be minted on OG Gallery's site for 0.02 ETH beginning on Thursday, December 15th at 12pm EST OG Gallery will provide exclusive perks to holders of its digital assets including framed one-of-a-kind art prints, early access to future drops, and member merchandise/
December 13, 2022
HitPiece Collaborates with Rick Ross to Launch NFT Collection
200-NFT Limited Edition Collection to Give Fans VIP Access to Ross' "Boss Land" Metaverse and Chance to Visit Legendary Rapper's 'Promise Land' Mega Mansion. Partnership Follows HitPiece's $5 Million Seed Round, Platform Launch for Musical Artists to Mint Authentic NFTs.
October 31, 2022
Elizabeth Banks and Archer Roose Experience their New Bubbly Rosé In the Metaverse. Sort of.
While seemingly every brand has been racing toward the new technological playground known as the metaverse, Archer Roose - a leading canned wine company - has decided to participate in a different way, by highlighting the confusion behind what the metaverse actually is. And they've done so alongside Chief Creative Officer Elizabeth Banks.
October 17, 2022
PMQ Hong Kong presents ‘FabriX’, a brand new pilot programme for digital fashion
Periodic lockdowns sped up the digitalisation of all industries, and the migration into a world of Web 3.0. Major fashion houses and lifestyle brands are diving into the Metaverse with virtual products and collectibles. Hong Kong's leading creative lifestyle destination PMQ is all about translating creativity into business opportunities for highly talented fashion designers in the city, and leading way into the digital fashion arena. Presented by PMQ and with Create Hong Kong of the Government of Hong Kong Special Administrative Region as the Lead Sponsor, FabriX is Hong Kong's pioneering digital fashion initiative to break into this new reality of weaving pixels into fashion – a-first-of-its-kind in facilitating local fashion designers from sketch, design, 3D digital production to listing on global digital fashion marketplaces.
September 4, 2022
BVLGARI unveils “BVLGARI World”, a virtual world launched in collaboration with ZEPETO
Italian luxury brand BVLGARI will open an exclusive virtual world on ZEPETO, Asia's biggest metaverse platform. Running from August 31, 2022, it will include a pop-up store "BVLGARI SUNSET IN JEJU" and provide visitors with online and offline experiences.
August 31, 2022
WNBA Top Shot To Celebrate Iconic Careers Of Living Legends Sue Bird And Sylvia Fowles￼
Legendary Players Will Headline Two Upcoming WNBA Top Shot Pack Drops Featuring The Most Memorable Moments From Past & Present Seasons.
August 26, 2022
Doritos® Transforms Triangles All Around Us, Invites Fans On An Epic Hunt
First-of-its-Kind Snapchat AR Lens Allows Consumers to Scan Any Triangle in the Real World for a Chance to Win $250,000, Exclusive Prizes from GUESS® Originals, Xbox®, Vivid Seats®, and Much More.
August 25, 2022