Crate & Barrel launches its first-ever collaboration with Molly Baz, chef and best-selling cookbook author known for bringing an easy, laid back touch to cooking and entertaining. The collaboration is designed to bring Molly’s fun approach to cooking through her new collection of utensils, entertaining essentials and her signature crossback apron.
“We are always looking to bring customers a fresh perspective, and collaborations are a great way to do that,” says Alicia Waters, Executive Vice President, Crate & Barrel. “We share Molly’s mission to help people love their time in the kitchen and this collaboration delivers on that in a playful way.”
“When you enter the kitchen, you should feel inspired to create and Molly Baz is the perfect partner to design a line of kitchen and entertaining essentials that motivates you to do just that and with a high dose of joy and fun,” says Sebastian Brauer, Senior Vice President of Product Design, Crate & Barrel. “Just like her bright recipes and entertaining tips, this new collection is a lively addition to the kitchen, with bold pops of color and uniquely modern shapes and textures.”
Inspired by her laid-back style of entertaining, the collection highlights modern, multi-functional pieces for hosting a large crowd or brightening an everyday dinner for one. Co-designed with Crate & Barrel, Molly and her husband, spatial and furniture designer, Ben Willett, the collection draws inspiration from 20th century European design influences as well as their modern California lifestyle. Design aside, the pieces are all function-first. The Salt Cellar was designed to be left open while cooking, drawing inspiration from Molly’s liberal use of kosher salt. Similarly, The Anything Tower draws from her love of iconic seafood towers at restaurants, perfect for serving guests, and can be taken apart for storage.
“Designing this line of product in collaboration with the team at Crate and Barrel has been nothing short of a dream come true,” says Molly Baz. “I hope that the collection brings good design, even better vibes and a whole lot of joy to kitchens all across the nation.”
The collection includes nearly 60 new pieces, starting at $9.95 and will be sold exclusively at Crate & Barrel. Customers can shop in stores and online beginning May 4 at www.crateandbarrel.com/MollyBaz.
