Smirnoff ICE Hits the Road for Summer

Delivering a fresh take on Throwback Thursdays, the Smirnoff ICE Relaunch Tour continues this summer headlining a delicious duo of Smirnoff ICE and star-studded musical performances including last night’s lineup of Steve Aoki and Elena Rose in Los Angeles, plus All American Rejects and Danielle Bradbery in Dallas.
With the help of Smirnoff ICE, nostalgic music fans in LA danced the night away to Steve Aoki and Elena Rose, complete with a delicious lineup of Smirnoff ICE cocktails.

Delivering a fresh take on Throwback Thursdays, the Smirnoff ICE Relaunch Tour continues this summer headlining a delicious duo of Smirnoff ICE and star-studded musical performances including last night’s lineup of Steve Aoki and Elena Rose in Los Angeles, plus All American Rejects and Danielle Bradbery in Dallas.

 As part of the Smirnoff ICE concert lineup featuring both the chart-topping latest hits and nostalgic anthems, all proceeds from ticket sales for the newly announced tour dates will directly support nonprofit Women In Music: an organization committed to advancing equality, visibility and opportunities for women in the musical arts through education, support, empowerment and recognition.

Smirnoff ICE Hits the Road for Summer As Relaunch Tour Drops New Thursday Tour Dates Across the Country In Support of Women In Music

“Smirnoff ICE is not only celebrating its iconic status of more than 23 years connecting people with experiences they remember, but even more importantly, the brand is shining a spotlight on our newest partnership with Women in Music to push gender equality in music and entertainment,” says Lisa Lee, Smirnoff ICE Brand Director. “We’re proud to bring some of the hottest female talent of our time to the stage at each tour date this summer, kicking off with a one-two punch in LA and Dallas.”

After kicking off this summer’s most highly anticipated concert series back in May, the Smirnoff ICE Relaunch Tour is on the road in support of Women In Music to bring epic performances of old meets new artist pairings to Los Angeles, Dallas, Charlotte, Indianapolis, Lake of the Ozarks and Atlanta. Tickets are still available for 21+ consumers for the remainder of upcoming Smirnoff ICE Relaunch Tour dates for purchase at womeninmusic.org/smirnofftour

“We’re thrilled Smirnoff ICE has furthered their commitment to diversity and inclusion in entertainment with their support of Women in Music,” says Moira McCarthy, Global Vice President of Women In Music. “This concert series plans to demonstrate the achievability of gender parity and diverse representation in live music, a space where women and minorities still face consistent and significant underrepresentation. We’re thankful for the opportunity to demonstrate the reach and enthusiasm of our community of artists, executives, and members, and Smirnoff ICE’s support of the organization furthers our resources to support our mission to Educate, Empower and Advance.”

Delivering a fresh take on Throwback Thursdays, the Smirnoff ICE Relaunch Tour continues this summer headlining a delicious duo of Smirnoff ICE and star-studded musical performances including last night’s lineup of Steve Aoki and Elena Rose in Los Angeles.

Consumers (21+) can enjoy the crisp and refreshing taste of Smirnoff ICE wherever it’s sold. Boasting a modern new look with fresh new packaging for its most delicious flavors, 2023 is undoubtedly the summer of Smirnoff ICE.

To stay up-to-date on tour stops and to purchase tickets to events in a city near you, follow @Smirnoff on Instagram. And no matter how you choose to enjoy the delicious flavors of Smirnoff ICE, please remember to always drink responsibly.

Total
0
Shares
Leave a Reply

Your email address will not be published.

Related Posts
Read More

BTS Pop-Up : Space Of BTS in New York

BTS are a seven member group from South Korea that have become global pop icons. With constant success since their debut in 2013, BTS have been breaking records worldwide, including six No. 1 Billboard Hot 100 singles, and multiple sold-out stadium shows worldwide. The BTS POP-UP: Space of BTS in New York will be at The Shops & Restaurants at Hudson Yards on Level 3. The BTS POP-UP : SPACE OF BTS arrives perfectly with BTS member SUGA's World tour in New York on April 27th, 2023.
Read More

Wingstop Brings Big, Big Flavor with Latto’s Lemon Herb Remix

Wingstop – the fast casual chicken brand, specializing in iconic flavors – kicked off a collaboration today with longtime brand fan and hip-hop artist Latto to debut a specialty zesty dry rub: Latto's Lemon Herb Remix. The new flavor, crafted by Latto and Wingstop's culinary team, is now available in all restaurants nationwide for a limited time.*
Read More

Sip the Difference with Danny Trejo’s Zero Proof Tequila Alternative

Trejo's Spirits, Danny Trejo's new line of 100% natural, vegan, alcohol-free spirits, launches today. The renowned actor, activist, and restaurateur aims to provide a variety of options for those looking to enjoy a premium-quality non-alcoholic drink, and his zero proof tequila alternative is the finest 0.0% ABV version of this classic spirit.